Blog

The Pros and Cons of In-House Marketing vs. Resourced Marketing

February 24, 2020

Marketing your law firm is one of the roles you’re responsible for when building a successful practice. But with all the other responsibilities you have as a lawyer, trying to handle all of the design and implementation of your marketing...

Developing a Social Media Strategy for Law Firms

February 20, 2020

Social media might be the last thing on your mind. Your day is jam-packed with court dates, new cases, and research. You don’t have time to log into Facebook, LinkedIn, and numerous other sites to make posts or respond to comments. After...

Online Marketing Strategies You Should Be Using Right Now

February 18, 2020

Do you own a law firm? Are things moving along, but you’re looking to grow? Do you somewhat understand online marketing, but need someone to give you guidance on what will work best for YOU? If so, you’re not alone on this journey. Many...

How to Create Buyer Personas for Law Firms

February 13, 2020

Can you accurately describe the demographics and the needs of your law firm’s clients? These things can include race, ethnicity, gender, age, education, profession, occupation, income level, and marital status. Items like these may sound...

Guerrilla Marketing Techniques for Law Firms

February 11, 2020

As a lawyer, you may not be used to the idea of being unconventional. You’ve achieved success by learning how to interpret tradition, strategizing within the lines, and negotiating with precision. The thought of experimenting with your...

Marketing Funnels: Why It’s a Vital Piece of Your Marketing Plan

February 6, 2020

Does your to-do list never seem to end? Are you constantly dealing with issue after issue? Have you tried multiple marketing strategies, but nothing seems to work? If so, I feel your pain. In fact, many law firms really struggle when it...

Marketing for the Masters Retreat: The Life-Changing Seminar You Can’t Miss

February 4, 2020

Are you running the show at your law firm? Are you looking for ways to improve your craft? Do you want to maximize your revenue while improving processes and workflow? If so, then I invite you to learn more information about our...

How Law Firms Can Turn Digital Leads into Clients

January 28, 2020

You’ve made headway in your marketing efforts possibly attracting subscribers and gotten several leads from your webinar. Yet, you haven’t gotten any requests for consultations or added new clients in awhile. You know people are...

What is Offline Marketing?

January 1, 2019

Offline marketing is what you’ve been doing for years. Newspaper ads, billboards, flyers, publishing articles in magazines or trade journals, and attending trade shows and networking events.

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